Ecommerce Website Templates: 16 HTML Picks for Small Shops, From Bakeries to Baby Stores
By Manob Editorial · · Updated
A good ecommerce website template shows products clearly, makes the path from category to payment short, and works on a phone. We compared 16 HTML templates on Manob for small shops. Kidbo lists a shopping cart and payment gateways, Strikere lists payment options, and the rest are product showcases you connect to a store yourself.
What does an ecommerce website need?
Before you compare designs, decide what "ecommerce" means for your shop. A template can do one of three jobs, and they are very different.
- Show the range. A product showcase with a contact form. Customers browse, then order by message or phone. This is enough for a bakery that takes orders by the day or a honey producer with a handful of jars.
- Lay out an ordering flow. Pages that look like a store, with categories, a cart page and a checkout step. The design is there, but an HTML file cannot process an order by itself.
- Take payment. This always needs something behind the page: a payment provider, a hosted checkout, or a store platform. A static template gives you the look and the placement of the buttons.
Whatever you choose, check four things on the demo. Can a visitor find a product category in one tap? Is there a clear place for price, photo and a buy or enquire button? Does the contact area sit where a hesitant buyer will look for it? And is there a blog or news area, which helps if you plan to write about your products? Most of the templates below ship without photos, so budget time for product photography. That, more than the template, decides how professional the shop looks.
Ecommerce website templates compared
All of the original nine are HTML templates from the Site Templates category, so you edit files rather than a dashboard. The table shows the live price for each Regular License.
| Template | Type | Built with | Price from | Live demo |
|---|---|---|---|---|
| Bekland - Bakery, Pastry And Cake Shop Website Template | HTML template | — | $17 | Demo |
| Rafta – Cakes and Sweets Website Template | HTML template | — | $17 | Demo |
| Honbe - Honey Store Website Template | HTML template | — | $22 | Demo |
| Honley - Honey Store Website Template | HTML template | — | $22 | Demo |
| Beejar – Beekeeping and Honey Website Template | HTML template | — | $20 | Demo |
| Strikere - Sneaker shop Website Template | HTML template | — | $19 | Demo |
| Kidbo - Baby Shop HTML5 Website Template | HTML template | — | $22 | Demo |
| Patrioti - Hunting and Gun Training Website Template | HTML template | — | $22 | Demo |
| Kidearn - Kindergarten & Baby Care HTML Template | HTML template | — | $19 | Demo |
Templates with a cart or payment options
Two of the original nine mention checkout features in their listings. Everything else in this list is a showcase or an ordering layout.
Kidbo: best for a baby or kids store that wants a full storefront layout
Kidbo is the most store-like template here. Its listing names product category navigation, a shopping cart and payment gateway support, and it adds a blog section for news and parenting tips. It is an HTML5 template built on Bootstrap, with Ajax listed among its features and a responsive design. The live demo shows the category navigation, product layout and cart flow, so you can judge how a parent would move from browsing to checkout. It suits baby product retailers, children's clothing shops and toy stores.
The honest limit: HTML pages do not run a store on their own. If you sell more than a few items, you still need a cart back end or a hosted checkout behind these pages.
Kidbo is an HTML5 website template for baby shops. It has a bright layout for product categories, a shopping cart and payment gateway support.
Strikere: best for a sneaker or footwear brand
Strikere is an HTML site for sneaker shops, footwear retailers and fashion brands. The listing names a collection showcase layout, dropdown menu navigation and integrated payment options, and it is based on Bootstrap with Ajax features. The collection layout keeps product images large, and shops can group the range by brand, style or release before guiding shoppers to payment. Choose it if photos carry your brand. As with any HTML template, plan where the actual payment will happen, and test the flow end to end before launch.
Strikere is an HTML website template for sneaker shops and footwear retailers. It presents a collection in a visual layout, supports browsing and selecting styles and includes i…
Product showcase templates for food shops
Food and craft sellers often need less than a full store. A clear range, a story and an easy way to ask for an order can be enough, and these templates are built around that.
Bekland: best for a bakery or cake studio that takes orders
Bekland is an HTML template for bakeries, pastry shops and cake makers. It has customizable product and promotion sections, an online ordering layout, contact forms and social links, in a responsive design. The layout is built to draw attention to the photos, so it rewards a shop with good pictures of its cakes. The listing says it needs no content management system, which suits a simple site. Images are not included, so shoot your own. Wedding cake makers are named as a fit.
Bekland is an HTML website template for bakeries, pastry shops and cake makers. It includes sections for baked goods, an online ordering layout, contact forms and social media l…
Rafta: best for a sweet shop that wants a gallery and a clear menu
Rafta is aimed at confectionery: bakeries, cake makers, sweet shops and wedding cake businesses. Its listing names a customizable menu for categories, a gallery for cakes and pastries, product category pages and a contact form for enquiries. It uses Bootstrap with Ajax and a responsive layout. Compared with Bekland, Rafta leans on the gallery and the category menu, while Bekland leans on promotions and an ordering layout. Neither lists a cart, so orders arrive as enquiries. Images are not in the package.
Rafta is a website template for bakeries, cake makers and sweet shops. It has a customizable menu, a gallery of products and a contact form for customer enquiries.
Honbe: best for a honey seller with a small range
Honbe is for honey stores, beekeeping suppliers and organic food sellers. It has a honey product showcase layout, customizable sections and easy navigation, with a color scheme the listing calls clean and attractive. Beekeeping suppliers can reuse the same structure for equipment. It lists no blog and no cart, so it is a clean catalog. Images are not supplied, so product photography comes first.
Honbe is a website template for honey stores. It has a clean layout, customizable sections and easy navigation for selling honey products and beekeeping supplies.
Honley: best for honey producers who want testimonials on the page
Honley covers honey producers, beekeepers and specialty food shops. Its sections are product listings, customer testimonials and contact information, in a vibrant, customizable color design on Bootstrap. The testimonial section is the difference from Honbe. Add real customer quotes only, and leave the section out until you have them. Contact details sit in the layout for direct orders and questions, which suits a producer who sells by message.
Honley is an HTML website template for honey stores and producers. It includes product listings, customer testimonials and contact information in a responsive layout.
Beejar: best for a honey brand that also writes
Beejar is a beekeeping and honey template for beekeepers, honey producers and honey stores. It lists a product showcase, a blog section for news and updates, a contact form and social media integration. It is a premium HTML template on Bootstrap with Ajax features, responsive from phones to desktops. If you want to post about harvests or recipes, Beejar is the one in this group with a blog built in. Like the other honey templates, it presents products rather than processing orders.
Beejar is an HTML template for beekeepers and honey producers. It showcases honey products in a clean, modern layout with a blog, a contact form and social media integration for…
Niche stores that sell and teach
Patrioti: best for a training business that also sells gear
Patrioti is an HTML template for hunting and gun training professionals. It combines background video support for the homepage header, a blog for education and outdoor content, a store layout for gear, and sections for training programs. It fits firearms training academies, hunting outfitters and outdoor gear retailers. Check the rules for selling regulated goods in your area and on your payment provider before you build the store side. The template gives you the layout only.
Patrioti is an HTML website template for hunting and gun training businesses. It supports background video, a blog and a store layout for selling gear.
Kidearn: best for a kindergarten or child care site with a small shop
Kidearn is a colorful HTML template for kindergartens, preschools, nurseries and child care. It is the biggest in this list: 4 home versions, 40+ inner pages, a shop section for selling products, RTL layouts and Owl Carousel sliders. It is built with Bootstrap 5 and ships HTML, CSS, JS and PHP files. Pick it when the shop is a side feature of a larger site. If selling is your main goal, Kidbo or Strikere are closer fits.
A colourful HTML template for kindergartens, preschools, nurseries and baby care. Four home versions, more than 40 inner pages, a shop area and right-to-left layouts are included.
How to choose an ecommerce template
- Match the template to how you sell. If customers order by message, a showcase like Honbe, Honley or Rafta is enough. If they check out online, start with Kidbo or Strikere and plan the back end.
- Count your products. A static page works for a dozen items. Hundreds of products with stock levels are better served by a store platform. Our guide to Shopify themes for small stores covers that route.
- Look at the blog and content areas. Beejar, Patrioti and Kidbo list a blog. Writing about your products helps shoppers and gives search engines something to read.
- Plan for photos. Bekland, Rafta, Honbe and Patrioti all say images are not included. Good pictures make a small template look expensive.
- Be ready to edit code. HTML templates are edited in a code editor. Our guide to editing a Bootstrap template shows the steps, and HTML templates vs WordPress themes explains when WordPress is the easier route.
Before you buy, open the demo on a phone and tap through a category, a product and the contact form. Our guide on how to preview a template before buying lists what to check. You can browse more designs in the site templates category.
Regular or Extended License
Manob sells every product with a Regular and an Extended License. A shop site you run for your own business usually fits the Regular License. If you plan to charge end users for access to something built on the template, read the Extended terms. Our post on Regular vs Extended License and the licenses page explain the difference. Every product is manually reviewed before it goes live, and you can preview each one before you buy.
New picks added in October 2026
We added seven more HTML templates for shops, from fashion and jewelry to watches, cosmetics and wine. Like the rest, they are files you edit, so a working cart or payment still needs a store service behind it unless a listing says otherwise.
Trendita: best for a watch or accessory store that also sells repairs
Trendita is a Bootstrap HTML5 template for watch retailers, online accessory stores and small eCommerce shops. Its pages include Shop, Shop Details, Checkout, Service, Repair, Team and Blog, and the listing mentions product pages with search and filters plus social media integration. That page list is the most complete shop flow in this group. Treat the checkout page as a design to connect to your payment service.
Trendita – Watch Store and eCommerce Bootstrap HTML5 Website Template is a responsive eCommerce template for online watch stores. It offers product pages, dynamic search and fil…
Verde: best for a fashion brand that wants plain HTML, CSS and JavaScript
Verde has 15 complete eCommerce pages that run from the shop to checkout, written in pure HTML, CSS and vanilla JavaScript with no frameworks and no build step. Colors and fonts are set as CSS custom properties, so a rebrand is a few edits. It is aimed at fashion brands, clothing stores and lifestyle boutiques. It is a front end only, so inventory and payments come from elsewhere.
A 15-page eCommerce HTML template for fashion, clothing and lifestyle brands. It covers the shop to checkout flow in plain HTML, CSS and vanilla JavaScript, with no frameworks a…
Juyelas: best for a jewelry shop with filters and galleries
Juyelas is an HTML template for jewelry retailers, independent designers and fashion boutiques. Its listing shows category browsing, product filters, image galleries and a secure payment section. Those suit a range where shoppers compare materials and styles. As with any HTML template, the payment section is a layout until you connect a processor.
Juyelas is an HTML template for jewelry and fashion shops that sell online. It suits jewelry retailers and designers who want category pages, product filters and image galleries…
Luxuri: best for a cosmetics or skincare brand
Luxuri is an HTML template for cosmetic brands, beauty stores and skincare labels. It lists product showcase sections, integrated e-commerce features, customizable sections, a responsive design and built-in SEO optimization. The listing does not say what the e-commerce features cover, so check the demo before you assume a full cart.
Luxuri is an HTML website template for cosmetic and beauty stores. It has product showcase sections, integrated e-commerce functions and a sophisticated layout for brands that s…
VinoEstate: best for a winery that sells bottles and tastings
VinoEstate is a Bootstrap HTML5 template for wineries, vineyards, wine shops and wine bars. Its pages are Home, Wines, Experiences, Gallery, About, Shop and Contact, and the listing adds product details, events and a blog. The Experiences page suits wine tasting tours, so it works when you sell visits as well as bottles.
A responsive Bootstrap HTML5 template for wineries, vineyards, wine shops, wine bars and luxury beverage brands. It includes shop, product details, events, gallery and blog pages.
Wevian: best for a freelancer or small studio that adds a shop
Wevian is a minimal Bootstrap 5 and jQuery template for freelance portfolios and small online shops. It has Shop, Shop Details, project, blog and service pages, and the listing says the code is commented for each section. Choose it if the portfolio matters as much as the shop. A pure store will want a template with more checkout pages.
A minimal HTML5 site template suited to freelancers, agencies and portfolio owners. It is built with Bootstrap 5, CSS3 and jQuery and has commented code for each section.
Dropbe: best for a honey or organic food producer
Dropbe is a Bootstrap 5.x HTML template for beekeepers, honey producers, honey farms and organic food sellers. It has 3 home versions, 3 one-page versions and 40+ inner pages, with Slick and Owl Carousel sliders, RTL support and Mailchimp integration. It is built around the beekeeping and honey shop theme, so expect to add your own cart.
Dropbe is an HTML template for beekeeping, honey production and honey farm businesses. It has three home page versions, three one-page versions and more than 40 inner pages.
When to look elsewhere
- You need a working store today. A hosted shop builder gives you a cart, checkout and inventory without code. An HTML template does not.
- You have a large catalog. A store platform handles products, variants and stock far better than static pages.
- Your budget is tiny. The WordPress.org theme directory lists free themes, and many work with store plugins.
- Nobody will edit code. Consider a WordPress theme, or hire help. See how to hire a WordPress developer.
Frequently asked questions
Can an HTML template take online payments?
Not by itself. Kidbo and Strikere list payment gateway or payment options in their layouts, but you still connect a payment provider or a store back end. Test a real order before you launch.
Which template here has a shopping cart?
Kidbo lists a shopping cart and payment gateway support. Kidearn has a shop section. The others are product showcases or ordering layouts, so check each demo for the exact pages.
Do these templates include product photos?
Several say images are not included, among them Bekland, Rafta, Honbe and Patrioti. Plan to supply your own product photography.
Should I pick HTML or WordPress for a small shop?
Choose HTML if your range is small and rarely changes and someone can edit files. Choose WordPress or a store platform if staff will add products often. Our HTML5 templates guide compares the options.